Recession, welfare, stimulus, bail-outs.....BLAH, BLAH, BLAH! If I have to keep hearing these words I might just give someone a piece of mind. Oh wait-I think I have this teeny tiny tendency to do that anyways! :) Is anyone else sick of hearing people whine about the state of the nation and the world? I don't even have TV, so I can't imagine what those of you who do have it are feeling like. I've decided its probably best for my health if I don't even watch a bit of Fox News at the gym anymore.....or maybe its just the gym that I just need to veto instead :)
Since I work for an agriculture lending company, I have a slight insight to what the economy is doing and I'd like to share my profound wisdom with you: The World is Not Ending! Yep-I am really that wise! The economy is a little worse than it has been in the past couple years, a few more people have lost some jobs, and prices of goods have risen slightly. Get over it or do something about it. Those are your options so you better choose wisely. The best bet would be to stop listening to the naysayers. Turn off the TV, turn off the radio talk-shows, and turn on some good old music. The older the better too! If you want to instantly feel better about your life listen to a song or read a book about yesteryear-its an instant happiness lift, guaranteed to make you feel better about life today!
I always have thought that people who didn't have everything were much more creative than those who had it all. You ever think about just how many writers, singers, and poets were faced hard times before they made it "big". The newbies all lie about their hard times, I'm talking about the old folks: Loretta Lynn, Mark Twain, etc. When you don't have everything, the only thing you do have is the ability to think and dream. You get creative about finding a way to get where you want to go. If there is a will, there is a way-the strong-willed will know just what I'm talking about.
As we all know the Cattle Industry is usually not dancing around in piles of money. The cattlemen's association is no different. Pay for advertising? Nope, that's definitely not going to work-how was I going to get more people involved if they don't know about us? I sure as heck didn't get very creative. I called the radio station. That was it-one phone call ended up with a sound-byte they started playing. I crossed my fingers they would want to hear more and let me on the air for a "segment". Who says that you need to "pay" to get heard? Grab hold of your confidence, brush up on your sense of humor and get out there on the airwaves. The WCA, WA Beef Commission, NCBA, and the BEEF Industry owes this station thousands in advertising by now. I spent 2 hours in the studio the first time I worked with K102.3 and frankly I didn't want to leave. If they were closer I would go in every Friday and work the morning show. I've called in numerous times since then to advertise Bloomsday, Beef Day on the Hill, the WCA Scholarships, etc. I have an open invitation to come talk in the studio or to call-in with some new information.
Pick up the phone and grab onto some of the free money that's out there. You will do far better for our industry than sitting around reading the weather and you will make some friends and business associates in the process. Tell them about what WE are doing for them day in and out, get out and tell our agriculture story!
